Conference Organization for Midea
On March 4, 2024, at Dvin Music Hall, Sparsis International Marketing Agency successfully organized Midea’s international conference, called “MBT Strategic Partners”, which was held in Armenia.
The event brought together representatives from the HVAC and related industries, with Midea Group delegates traveling from Georgia, Italy, and China to take part.
Sparsis was responsible for the full scope of event management — from complete branding to the creative and technical execution of both the conference and the entertainment program, as well as the preparation of gifts and awards.